Tuesday, February 10, 2009

News My Ass! It's A Marketing Ploy Yahoo!

LOUISVILLE, Ky. – Colonel Sanders' handwritten recipe for fried chicken was back in its Kentucky home Tuesday after five months in hiding while KFC upgraded security around its top corporate secret.
Nothing went afoul when the recipe was returned from an undisclosed location to KFC's headquarters late Monday in a lockbox handcuffed to the wrist of a security consultant.

KFC President Roger Eaton was visibly relieved when the door to a new electronic safe was shut with the single sheet of yellowing paper stashed inside. "Mission accomplished," he said.

I saw this today on Yahoo and thought to myself, Greasywrench, this is a huge crock of shit. I like KFC but I've fried up better chicken after a pint of Hiram Walker Peach Brandy. KFC is okay when I don't feel like cooking after working all day but this Maxwell Smart type of secret stash bullshit is a real insult to one's intelligence.

My late Mom could fry chicken that would make Colonel Sanders piss his lily white pants. Any good Chemist or Chef (wanna weigh in on this one Toast) could probably tell you the ingredients to KFC. The web is full of very good Kenucky Fried Chicken clone recipes so stop pulling my drumstick KFC.

At the end of the article we get the real point to this story - KFC sales are down and they're launching a new value meal. That's what this is all about. Not some cloak and dagger operation to protect the famous recipe. I loathe American advertising and all of its phony sales techniques. And Yahoo bit (Greasywrench loves a good Pun) into this fake story hook, line, and sinker. News my ass!


Burnt Toast said...

Undoubtedly a marketing ploy.

KFC and other chicken joints are suffering under the weight of rising chicken prices. Have you bought any fried chicken lately? It's expensive.

On the other hand, it's no secret the the Colonel's recipe has been a very valuable and well-guarded recipe for many a decade. And in my mind, it may not be the recipe that is so special, but the combination of the recipe and the preparation that is the key.

KFC "broasts" their chicken in pressure cooker/fryers and my dad has remembrances of "Broasted" chicken operations in mom and pop stores up in the Mississippi Delta when he was traveling around with my grandfather back in the 1950's. These were the precursors to the modern KFC.

As far as the recipe, I'm sure anyone could figure it out, but it's probably the proportions that would be harder to reproduce.

With all that being said, not a bad way to stir up some business, hell, I'm getting hungry just thinking about some KFC extra crispy and eating some of those shitty mashed potatoes and gravy with a spork.

Greasywrench said...

Shitty mashed potatoes - hahahahah...

Hey Toast, if you like the Honey Barbeque Chicken Wings here's a clone of the sauce that's right on the knat's ass. It's great tasting and works with lot's of other recipes.

1 1/4 cup ketchup
1/3 cup white vinegar
1/4 cup molasses
1/4 cup honey
1 teaspoon liquid smoke
1/2 teaspoon salt
1/4 teaspoon onion powder
1/4 teaspoon chili powder

Just blend all the ingredients, bring to a boil, then simmer for about fifteen minutes and dip and coat any cut of chicken. You can't tell the difference from the KFC sauce.